The Twenty % Tippers were a music
group that performed around New York City from November '91 to November
'96. They didn't have much conventional success. From continuously
posting flyers in the New York City subway system offering their music
for free, they amassed a considerable mailing list. Members on this
mailing list would then receive a flyer and a story each month. The
flyer announced the band's next performance, while the story recounted
the misadventures of the group. Despite their intense grassroots marketing
efforts, the city was big, and most audiences were unaware of the
band's existence, and the ones that were didn't dig them. After five
years, the Tippers called it quits as their money and their creativity
ran out.
Recently, the Twenty % Tippers reunited to record some old songs,
and to create this website, presenting a sampling of the flyers, stories,
lyrics and photos from that time period.
Their recent recording is free to anyone requesting it.